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The band's musical references are more in a multi-colored fashion compared to it's predecessor Elefanta and has really taken the songs straight through the prism. Because what we hear, among a number of things, is a massive use of sweeping passages of dripping wet guitars that shake and tremble well into the morning, song dressed in an oceanic reverb that pours through the panting rock and roll, melodies that move in cycles and works that have a run time of more than nine minutes. The powerful debut of the organ can also be seen as a direct result of this change in influences, and the musical guest behind it, the gifted Patrik Kolar, whose masterful and accurate playing adds even further dimensions to an already well nuanced repertoire. The ingredients above are all effective, both technical and musical, ways to go when making striking scenery in songs. And with a stronger and fuller soundscape it feels very vivid and intimate. Because this is an album of depth, drama and dynamics. One moment gentle and mellow, another frantic and on speed; like the sinister Tales of the Future, the sad grandeur of Fernando, the still and stylish Golden Hours versus the feverish and chanting guitars of Skin Deep and the good old ho down that is Cosmo Tropic. However, the songs' differences actually embrace one another and make, despite their contrasting nature, a very balanced album. As you all probably understand, Bloom holds enough space for both thought and wild rain dancing. JIRM has let their soulfully smart rock and roll wander inwards and upwards. This is music that's aspiring to something bigger. Enjoy! JIRM is a band from Eskilstuna, Sweden formed in 2004, established in Stockholm 2007 were the current line up of Karl Apelmo (vocals/guitars), Micke Pettersson (guitars), Henke Persson (drums) and Viktor Källgren (bass) compose most of their music.